Inducted into the Candy Hall of Fame in 2013
Michael G. Rosenberg was born on May 23, 1959, to Marion and Kurt in New York. His siblings are Paul, Donna and Dorette.
While attending Ridgewood High School, he worked part-time in the warehouse of Rosenberg & Berlin, a candy import and distribution company founded by his father and grandfather. He graduated from Ridgewood High in 1977.
As a college student at American University in Washington, Michael helped his father at candy trade shows and founded The Promotion In Motion Cos., Inc. in 1979. He has been President and CEO of the company for 33 years.
Looking back at his high school and college family business experience, Michael says: "Once it's in your blood, there's no turning back."
He graduated in 1981 with a bachelor's of science in Business Administration from The Kogod School of Business at American University.
Michael married Staci Shapiro in October 1988, and they are the parents of Marc, Lauren and Jonathan.
Serving the industry, he was chairman of the NCA's All Candy Expo and then the Sweets & Snacks Expo in 2002, 2003, 2004, 2010 and 2011, and has been an Expo Committee member since 1998. In addition to his role as NCA treasurer, Michael has served on the Association's Executive Board and Board of Trustees, as well as its State of The Industry, Magazine Task Force, Strategic Planning, Investment, Audit, International Sales Development, ISM Steering and Blue Ribbon Committees and the NCA's Confectionery Education Advisory Board.
"It's critical to be involved in the industry in the same way that it's critical to vote during elections,"Michael says of his industry activity."If you choose not to participate in the process, then you shouldn't complain about the policies."
The 2011 recipient of the NCA's Doc Reed Silver Candy Dish Award, Michael also was a 2010 nominee for a Kettle Award from Candy Industry.
When not working, he is a USA Hockey level 3 certified ice hockey coach and president of the board of trustees of New Jersey Ice Dogs Youth Hockey, Inc. as well as the Bergen Youth Orchestra. Michael is a member of the Temple Emanuel Board of Trustees; founder and chairman of the American Museum of Candy History; he also plays violin and piano, collects candy memorabilia and follows the NY Yankees and NJ Devils.